Polina Marinova Pompliano is the author of The Profile, a newsletter that profiles the world's most successful people.
She spent five years at FORTUNE, where she was the author + editor of Term Sheet, an industry-leading newsletter on dealmaking.
Polina has interviewed some of the most influential dealmakers in the world, including: Melinda Gates, Steve Case, Chamath Palihapitiya and others.
Watch & Subscribe on YouTube:
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Full show notes on creatorlab.fm
In the conversation, you'll learn about:
- the rise of independent writers + the creator economy
- evolution of the media landscape
- future of media monetization
- her writing process + the art of the edit
- actionable lessons from The Profile, featuring: Malcolm Gladwell, Charlie Munger, Anthony Bourdain, Ira Glass, Elon Musk + more
Timestamps:
- 2:47 Intro
- 5:03 "Oprah is not JUST Oprah"
- 9:54 Leaving Fortune Magazine
- 15:44 Background On The Profile
- 19:09 Expectations vs Reality
- 23:43 Why Polina Uses Substack For Her Newsletter
- 27:13 Evolution of Monetization in New Media
- 36:20 Writing Process: Summarizing 128 Books
- 40:53 The Art of The Edit
- 44:13 Building Your Initial Audience
- 45:50 Growing An Audience
Lessons From The Profile:
- 48:30 Gladwell: "3 Hours of Thinking for 1 Hour of Writing"
- 51:55 "Interesting, Not Perfect"
- 53:54 How To Find Meaning In Your Work
- 55:32 Ira Glass: "Great Stories Happen To Those Who Can Tell Them"
- 58:00 Charlie Munger: Inversion + Avoidance of Stupidity
- 59:29 Survivor vs Victim
- 1:00:46 The Bourdain Principle
- 1:05:46 Lessons From Shonda Rhimes
- 1:09:02 "I'm No Longer Looking For An Enemy..."
- 1:11:23 Guy Raz: Stories We Tell Ourselves
- 1:13:32 Elon Musk: The Chef vs The Cook
- 1:16:34 Thinking From First Principles
- 1:19:04 Unconcious Bias
- 1:20:25 Human Hardware vs Software
- 1:22:16 Wrap Up